Sports Illustrated Kids

GENYOUth, Sports Illustrated Kids magazine, TIME for Kids magazine, the National Dairy Council (NDC) and the National Football League (NFL) teamed up to empower youth to take action to improve nutrition and physical activity at their school and for their own health. For this campaign, MCA created Launch Your Dream Play – A classroom poster (front) and student worksheets (back) sent to educators to facilitate teamwork in the classroom and to take action to improve nutrition and physical activity at their school. Educators are encouraged to use the tools, reproducibles and the poster to help make a lasting difference in their students’ lives.

•• American Graphic Design Award (2015) ••
•• Hermes Gold Award (2015) ••